joyous: December 2006 Archives
While trolling Houtlust tonight, I found a fascinating post about a new, award-winning German ad campaign about landmines.
The sharply designed posters -- graphically but not graphically -- illustrate how landmines are truly "constructed to destroy." Using the look and feel of a blueprint or CAD illustration to frame the simple diagram, the posters succeed through their simiplicity and directness. The message isn't couched in rhetoric. The art speaks for itself, making the viewer aware of the terrifying horrors of landmines without screaming with images of blood and gore.
See a sample below or view larger images at Houtlust's site.
For more about demining, visit any of these recommended links:
